itaipava sand poster

Some Brazilian street artists can create beautiful landscapes with colored sand in small glass bottles. In the same way, we will create a poster made entirely of sand, communicating the Summer 100% of Itaipava beer. This poster will be present in bus stops throughout the city of São Paulo.


Agency: Young & Rubicam
Copywriter: Tales Torres
Art Director: Marcelo Nava
Creative Director: Cristian Santoro